If you’re planning to list your token on a cryptocurrency exchange, you’ll need the services of a crypto market maker. These firms specialize in providing the right trading conditions for a token to become a stable, liquid market. In addition to being the perfect match for a token’s future, market makers also have the advantage of increasing order volume. With volume, more market makers will show up for free. That means more opportunities for you to increase your token’s price.
A market maker is a service that allows you to purchase or sell cryptocurrency at a preset price. They also commit to maintaining a constant bid-ask spread and a certain quote size. To achieve this goal, a good market maker will use proprietary software, run algorithms, and have a team dedicated to the task of placing orders. However, these services will never directly impact price or volume, which means you can’t influence their decisions.
A good market maker will be honest about their motivations and will not engage in illicit or fraudulent practices. If they’re making their money off of the volume of transactions, they’ll likely manipulate the price in a way that benefits themselves. A market maker who is motivated by volume will not provide consistent liquidity and will also negatively impact the trading dynamics. To make a living from cryptocurrency, they need to have a lot of confidence and be able to prove that they’re a good market maker.
Despite the growing popularity of cryptocurrencies, the number of market makers remains low relative to the growth of digital assets. As a result, liquidity is incredibly concentrated, and quantitative hedge funds and trading firms are increasingly in demand. Some of the most notable examples include Blockstack and GSR, both of which hired GSR to boost their liquidity by lending them $1 million worth of bitcoin and ether with zero interest. While there are a handful of market makers operating in the crypto market, these firms are still far from a mainstream institution.
Uniswap has become a dominant player in the Ethereum space, pulling in more than $1bn in 24 hours of trading volume. In addition to this, Binance has also stepped up its game by introducing its own platforms for Ethereum trading, including the new Binance Liquidity Swap and Binance Smart Chain. Another promising newcomer, PancakeSwap, has grown to over $2bn in market cap since its launch.
Citadel Securities, a billionaire exec and the nemesis of ConstitutionDAO, is trying to make a name for itself by providing liquidity on the most popular crypto exchanges by 2022. In January, Citadel sold $1.15 billion of equity to cryptocurrency venture capitalist Paradigm and Silicon Valley mainstay Sequoia. However, despite the recent investment, Citadel Securities has been a vocal opponent of cryptocurrency. Despite his strident anti-cryptostance stance, Bitcoin has risen by over one million percent since Griffin first heard about it.
