The Main Components of a Website and User Experience (UX)

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Sydney, New South Wales, Australia has an urban area that covers 1,788 square kilometers. As of 2015 statistics, the population of Sydney was estimated at 4.92 million. Sydney is also known for being a globally competitive city but has a low population density of only 2037 people per square kilometer.

Sydney, like most other cities in the world, is still facing an economic crisis brought about by the suspension of businesses to prevent further spread of the virus. There are still several employees being laid-off daily. Fortunately, there are new business opportunities that are arising for smart entrepreneurs through the use of the internet.

People who lost their jobs or have their jobs placed on hold can create a successful eCommerce business by offering unique products and services that only they can provide. These entrepreneurs can make use of the internet and the services of UX Designers Sydney have to offer to strategically market their online businesses to a wide range of audience.

When starting an eCommerce business, you must be aware of the different tools and online marketing strategies that you will need for your business to become successful. One of these internet tools is to establish a great user experience when people visit your website.

A website is probably the most powerful tool for new business opportunities to become successful. For a new online business owner to become successful, he or she must first know what a website is all about.

The Main Components of a Website

A website is developed based on two main components, namely: the mechanics and the content. The mechanics of the website involves everything from the website development process, where the look of the website is created using different programming languages. While ordinary people may be able to build their websites, they may not understand all the mechanics in creating one aside from making the website look good.

  • Mechanics –

The mechanics side of developing a web page should be left to experts such as UX Designers Sydney that will not only create stunningly visual web pages but creates a genuine user experience on your web page as well. The mechanics component of web page development includes the following elements:

  • Loading Time –

The amount of time it takes your website to load its content fully is crucial in your eCommerce success. Websites that do not fully load or take a long time to load will most likely lose impatient customers.

  • Site Navigation –

    Your webpage visitors should be able to easily navigate through the different sections of your website without any confusion.

  • Link Building –

    Links will create access for webpage visitors of related topics back to your landing page. Your eCommerce website should have a lot of backlinks to get interested people to your home page.

  • Call to Action –

    Your webpage must also have a button that will enable customers to proceed to the next level, such as purchasing a product or booking for an appointment.

  • User Experience –

    All the above elements will essentially lead to the improvement of user experience or UX with your webpage. The greater the experience that a user had when visiting your website, the more likely he or she will remember your brand, which may eventually lead to more sales.

Contents –

The second component of a successful website is the content. Your eCommerce web page must not contain only the prices of your products or services. Instead, your website’s content must be able to communicate to customers what your company is all about and how you can provide a solution to customers’ problems. The availability of well-written, non-plagiarized, useful, and updated content will also contribute to the overall user experience on your web page.

So, keep in mind that to have a successful eCommerce web page, you must develop your web page to create a great user experience for your visitors.